Category Archives: 12 step model

Apothecanna: Cannibis infused Spa products

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Where there’s smoke there is fire and the cannabis cloud over Colorado appears to be lingering like smog on a otherwise clear day. Cannabis proponent Apothecanna has positioned itself beyond the pale, as an adjunct measure in pain management and only time will tell if they can remain straight enough to keep their wellness branding intact.

I wrote this piece originally in June of 2015 and removed it from this blog over a reservation about logical reasoning summed up simply by “begging the question.” But let’s talk products for now.

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Apothecanna does offer a variety of scents that leave the 1960’s behind.

The statement on their website detailing the benefits of their “natural” products Topical Cannabis, Hemp Lotion, & THC Spray (located under the tab “learn” and “apothecanna massage”) is simple and basic:

Revitalizing botanicals like arnica and capsaicin combine with topical marijuana to provide natural herbal pain relief .

The Marketing is both Spartan and clever.

“Here at Apothecanna, we’re committed to providing innovative topical pain relievers that combine topical cannabis with other healing and soothing botanicals for a more natural option for topical pain relief. Unlike conventional topical pain relief cream products, our cannabis calming cream offer pain relief without unpleasant “medicine” scents, instead incorporating sense-soothing botanicals like lavender, chamomile, and frankincense. These botanicals make using our topical marijuana products more enjoyable, contributing to a sense of well being that can aid the healing process. In addition to our full line of cannabis cream and THC spray products for pain relief, which are available at over 200 Colorado medical marijuana centers, we also offer several invigorating, calming, and pain relieving cream products made with hemp and arnica cream, as well as other botanicals to soothe your skin as well as your senses.”

Rejuvenate your skin and senses with topical cannabis cream and botanical skin therapies from Apothecanna.

Under the “About” tab are three discreet paragraphs that provide a brief nod to both legality and their position on the role of natural philosophy in society at large.

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By reordering the brands statements, it may be a bit more obvious to educated consumers and those who question the politics involved, how the advent of Apothecanna will impact the Spa and Wellness Industry. And in particular, the Professional Massage Community which may utilize such products IN TANDEM with mainstream pain management professionals.

Let’s break it down like any syllogism, but let’s do it backwards and examine the logic of the marketing.

“Our mission at Apothecanna is to spread the wisdom of traditional plant medicine. We believe in the fundamental right of access to the healing powers of nature and promote sustainable interaction with the world around us.”

Preceeding this ‘tidbit’ is the following ‘tidbit.”

“We do not use artificial ingredients, fillers, parabens and only test on humans. We believe that natural treatments are the best treatments, and strive to create products with uncompromised purity, quality, and functionality.”

And the page begins with this introduction:

“Apothecanna is a natural apothecary featuring cannabis extract as the primary active ingredient due to its potent anti-inflammatory and analgesic properties. Our formulations combine cannabis with other organic and wild crafted essential oils to create highly functional topical treatments for pain and stress relief, while delivering a host of skin nurturing benefits.”

Viewed and analyzed from last statement to first, Apothecanna’s marketing strategy seems to be suffering from marijuana induced paranoia if not ordinary anxiety. Remember this assessment proceeds in reverse order from their official website circa 2015!

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The first (last) CLAIM Apothecanna puts forward, is that their products have scientifically proven value. (This is TRUE of Cannabis- as science has admitted.)

The second or (middle) premise Apothecanna offers is that their products are 100% “Natural” and that they TEST only on humans.

In the third (first) STATEMENT that in traditional logic would be called a premise, Apothecanna DOES INDEED draw a CONCLUSION predicated on the two preceding premises! Want some pseudoscience wellness professionals or just a side of religion to go with your own and your clients health investments?

Consumers are informed of Apothecannas “rights” and significantly there is an appeal to nature for sovereign status as if this is an innate right, protected by the United States constitution and by the State of Colorado. Don’t choke on Abraham Lincoln’s comment that The Bill of rights “Is a REBUKE” or the fact that it’s not A LAW in or of itself. 4th amendment is mere Axiology? Taste? Genre? 

Oh my! Isn’t this Gnosticism Mitt Romney’s and John McCain’s territory? Colorado did have a FEMALE TEA PARTY INCUMBENT BATTLE DIDN’T THEY…

Since when does any government, at the national or state level have an ability to regulate “unalienable” rights? Gnosticism, gender and Lawd at all the LEGAL PROSTITUTION NEXT DOOR IN NEVADA…Neither LEGAL governing body DOES have that right pro Mblex crusaders. American laws deal with ‘inalienable rights.’ LOOK AT THAT “science based” MARKETING NOW.

The “premise” that any class system is subject to the economic system, which is presumably subject to the political system, which in turn is subject to the legal system, which then, and only then, is subject to a religious system…with an ethical framework, such as one that acknowledges and ensures ‘rights‘ which entail free will, are now on display.

Given that in 99% if not most instances, the defacto and default premise that an esthetics license is required, in addition to a Bachelor’s degree to work for a Professional Spa Product Line and that LMT’s with a Bachelor’s degree are overlooked if they have no outside B2B sales experience ought to give the Spa and Esthetics industry something to mull over when considering the SUBSTANCE of education.

Consider for instance this “new” education offering that is scarcely 20 years old: Disability Studies. It would seem “science” v. “management” rather than “pain” is the canker sore in the post-modern lotus?

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I will leave it to the “moral educators” with political axes to grind about bell jars, States right’s, healthcare and massage monopolies on entry level right to practice (that the FSMTB fails to call collusion but most certainly calls patriotism,) to pander to their fellow citizens about universal relativism and plan for the future conspiracy theories this trend will no doubt spawn.

Until Next Time Campers!

Boredom: What is it and How should we respond?

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What is Boredom? Why would anyone other than someone who is bored be interested about the topic? Why write about it unless your creating solutions to a problem? Could boredom ever be healthy? Is Boredom contagious?

Boredom is a feeling first and foremost. It lies at the root of many illnesses, so many in fact, that the modern tourist economy can be traced to the rise of consumer based economic theory. Entire forests have been felled to produce the volumes of literature devoted to dispelling this fearsome specter that brings chaos in its wake. The Archbishop of Wales opined:

“We are a deeply, dangerously bored society. And we’re reluctant to look for the root of that. Why do we want to escape from the glories and difficulties of everyday life? Why do we want to escape into gambling or drugs or any other kind of fantasy? Why have we created a culture which seems more in love with fantasy than reality? Whether that’s gambling or drugs or, for that matter, the national lottery, we should be asking “What’s happened to us? Why are we so bored?”

In a comment about the presumed differences between urbanites and suburbanites, Reinhard Kuhn states ” She is tired of the magazine that she is reading or the television show that she is watching and mixes another cocktail for herself. Or perhaps she telephones an equally bored friend and they talk for hours about nothing, or perhaps she drifts into an affair that means as little to her as the television show or magazine article.”

These descriptions aren’t a flattering picture of modern societies and womanhood are they? Is it an excuse for anti-feminism or for economic criticism, religious criticism or is it indicative of an adjective, a description that in its discursive slant, illustrates the problem that hides in plain sight?

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Richard Winter broaches the subject of boredom by listing adjectives to describe it.

  • Apathetic
  • drab
  • dull
  • colorless
  • ennui
  • humdrum
  • insipid
  • interminable
  • irksome
  • lifeless
  • lethargic
  • monotonous
  • mundane
  • repetitious
  • routine
  • stale
  • tedious
  • stodgy
  • tiresome
  • uninteresting
  • vapid
  • wearisome

Antonyms for Bored and Boredom are

  • interesting
  • absorbing
  • amusing
  • attractive
  • captivating
  • charismatic
  • compelling
  • delightful
  • engaging
  • engrossing
  • enthralling
  • entrancing
  • exotic
  • fascinating
  • gripping
  • riveting
  • stimulating
  • exciting

To bore someone is to weary them by “being dull, uninteresting or monotonous” and as Winter notes, is also mildly aggressive. To even argue that by enforcing boredom, we inflict pain on our spouse, our friends or loved ones, would require that we understand and recognize the emotion within ourselves.

Academics have only confused and conflated the problem of identifying emotions such as boredom with quotes such as this one: “a metaphor for the postmodern condition” – when writing about the emergence of the word into the cultural lexicon of the 1750’s!

Andy Warhol has summed up the modern view of boredom in his film Sleep where an audience (presumably pays) to watch a man sleep for 8 solid hours! Rest assured, the clip below is only a minute and a half long, and at that length, may be longer than some sexual encounters, which brings up the various maladies and health disorders associated with boredom.

Addictions, family dysfunction, abuses of communication between those who love one another, all these are yet more symptoms of undiagnosed boredom that we attempt to treat with medication or with wellness paradigms that fail to educate about the emotional states common to the human condition. We are taught to climb rock walls to learn new ways to get high, to try dating and sex and even unprotected risky sex before we are ready, and of course, there are always other impulse control disorders where boredom can be regarded as a trigger factor or as a symptom.

We typically associate boredom with under stimulation and monotony. This is the wellness logic behind advertisements promoting exercise and yoga, rock climbing and the outdoors. Romanticism recycled as a cure for the evils and perils of the modern worlds ills. We see this clearly mass marketed in TV shows like Preppers and academics routinely lampoon such “cultural backwardness” as “conspiracy culture” and on and on. As cited above, the term postmodern or one of its variations is trotted out and used to criticize everything and sundry that represents a rejection of “progress.”

But is it? All this, all these ideas are invalidated to avoid discussing an emotion: boredom.

In some spas flotation tanks or “sensory deprivation ” tanks are utilized to promote altered states of consciousness. How do they achieve this? The effect is achieved thru under stimulation. Hallucinations, impaired thought processes, restlessness and mood swings occur if too much time is spent in the tank. For this reason, most spas don’t have the staff to monitor guests mental health and elect not to offer the service. The point however about the side effects of boredom are profound.

Repetition also takes a lot of heat when the subject of boredom arises. Not only does it raise psychological questions that have fueled near culture wars about psychoanalysis, over medication and healthcare, it has been used as a reason to challenge universities that offer wellness programs, as evidence for cultural decline and economic malaise due to globalization.

Boredom. Such a fearsome beast. It’s almost enough to drive people to suicide and one might be pardoned for wondering if it indeed does. What of a once happily married couple who no longer delights in one another’s company? One begins drinking, the other has an affair. Or perhaps it’s drugs or sex or both. Who is to blame? Would suggesting both individuals lack emotional maturity encourage them to slow down and work on self-development help or harm?

What about the common internet troll? What about the chat rooms that proliferate online? I’ve always and still do compare them to buy, sell and trade magazines, or the Sunday shoppers where the occasional rant disguised as a public announcement are often published. Online, it’s easier to recognize a real gripe from some psychological grandstand. Chances are, boredom prompted their rendition of “Teen Spirit” in a “grown-up” venue.

Any parent can tell us about the value of repetition as well. Small children love to hear bedtime stories and never seem to get tired of them, the same ones in their early years. The same toys and blankets, the same voices and smells and to their parents delight, they love to see the same faces day after day. Unlike soured romances and faithless lovers, children and animals know who butters their bread.

Assembly workers are the poster children for the physical ills of repetition. When we’re young and when we allow ourselves to learn something new, we often find repetition has value. We learn 2+2 equals 4, we learn to walk, we learn to listen and to talk. When we get older, some of us learn to think! Athletes put up with a great deal of bodily repetition and show off the results.

Politics and economics are another example. J.M. Barbalet is a sociologist who noted that boredom is also relieved by conflict. Those who have experienced the luxury of distancing themselves from the national tragedy of September 11th, 2001may or may not have noticed that at the time, that a push for “evidence based medicine” had been percolating since the mid 90’s. What may not be as obvious were the effects upon related but distinct discourses and disciplines. Take psychology for example. Freud and Jung were both beginning to be subjected to the processes of not only peer review but presumably, “scientific rigor.” Academia was the excuse as it so often is for those who recognize and can quote the names of modern intellectual gladiators and their forebears. Economics is yet another arena. Naomi Wolf took up this theme rightly or wrongly in her book The Shock Doctrine. And we all have borne witness to what has occurred in American political venues and health care since that time. Meanwhile, criticism of “the French Nietzsche” was advanced and the critics opined it was time to think with “Nietzsche against Nietzsche” as early as 1991 in France. An English language publication of this criticism did not emerge until 1994. Some of us earn our sheepskins and outlive either or both our competitors and our friends and some of us die young. Regardless of what is said about this sordid scene and how everyone was oblivious, it requires a collective variety of denials to say so; Osama did notice. And he wasn’t alone. Those who understand and know the upshot of what this implies should take a second look at history.

Boredom? Say it ain’t so?

Of Logical Fallacies, Paradigm Shifts and Process Philosophy

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  • Step One “We admitted we were powerless over the New Age—that our Higher Selves had turned us into flakes.”
  • Step Two “Came to believe that a powerful bull*** detector could restore us to sanity.”
  • Step Three “Made a decision to turn our will and our lives over to the care of our lower selves and a good psychiatrist.”
  • Step Four “Made a searching and fearless disposal of our crystals, tarot decks, incense, angel cards, rising signs, wands, spells, medicine wheels, pendulums and lottery tickets.”
  • Step Five “Admitted to God, our Guru and our seminar leader the exact nature of our delusion.”
  • Step Six “Were entirely ready to take back our mind, body and spirit.”
  • Step Seven “Humbly asked our Higher Power to @#!$ off.”
  • Step Eight “Made a list of all the New Age assholes we’d been nice to and vowed to treat them all like shit.”
  • Step Nine “Insulted the New Age wherever possible, especially when to do so made us look bad.”
  • Step Ten “Continued to take personal inventory and, when we were wrong, promptly relished in it.”
  • Step Eleven “Sought through television and newspapers to improve our conscious contact with humanity, concentrating only on our ability to understand what the hell was really happening in the world.”
  • Step Twelve “Having avoided a paradigm shift as the result of these steps, we vowed to carry the NAA message to New Agers everywhere and to practice being ordinary in all our affairs.”

What is a Paradigm Shift?

What is a Logical Fallacy?

What is Process Philosophy?

And for those of you with a less exalted view of religion and spirituality…..

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